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How Starvara Boosted 43% Brand Visibility and Ranked 300 Keywords for a Homeopathic Clinic in Just 9 Months?

About the Client

The Other Song is a premier homoeopathic clinic based in Mumbai, India dedicated to providing holistic and comprehensive homoeopathic treatment to patients. Founded in 2011, The Other Song has a team of highly qualified homoeopathic experts from around the world who are passionate about identifying the root cause of diseases and disorders to provide long-term solutions. The clinic offers a peaceful environment for patients to heal and learn about better health and wellness. The Other Song aims to spread awareness about homoeopathy and make it accessible to people from all walks of life.

Client Brief

The Other Song approached Starvara Digital seeking to expand their online presence and increase appointments. They had recently launched a new website but were struggling to gain visibility and drive traffic. They tasked Starvara Digital with developing a customized plan to increase brand awareness, improve search rankings, generate more website traffic and ultimately convert more visitors into clients.

Services Starvara Digital Offered

Starvara Digital conducted an in-depth audit of The Other Song’s website and found several technical and on-page issues preventing the site from ranking well in search engines like Google.

As their site was built on the .NET framework, we provided The Other Song with a detailed list of technical SEO improvements to implement. We also built and executed a custom link building strategy to improve their visibility and rankings for core keywords, allowing them to outrank competitors.

WWebsite OPtimization

On-page SEO

Technical SEO

Backlink SEO

Results We Delivered

Starvara Digital worked diligently to meet The Other Song’s digital marketing goals. Over 9 months, we achieved impressive results that significantly improved their online presence and visibility.

  • Within a span of 9 months, we propelled 15.11% of The Other Song’s keywords to dominate the first page of Google search results. Prior to our SEO intervention, only 53 keywords were ranking.
  • Through our targeted strategies, we successfully ranked approximately 300 keywords, resulting in a substantial increase in organic traffic to nearly 1.1K visitors per month.
  • We boosted The Other Song’s organic traffic from 600 to an impressive 1300 within the same timeframe.
  • Our efforts led to a substantial growth in backlinks, escalating from 500 to 4.9K, and referring domains surged from 20 to 251.
  • The Other Song experienced a significant 43.41% increase in brand visibility in just 2 months, showcasing the effectiveness of our marketing initiatives.
  • Noteworthy improvements were made in website performance, with the website loading time slashed from 25 seconds to a remarkable 0.3 seconds.
  • The website’s health score witnessed a remarkable improvement from 45% to an impressive 95%, underlining our commitment to enhancing overall digital health.

With our holistic approach to technical SEO, content strategy, backlink building and performance optimization, we were able to deliver tremendous growth and results for The Other Song in under a year. This positions them for even greater success as we continue partnering on their digital marketing efforts.

If you are looking to improve your brand’s digital presence and visibility, contact Starvara Digital today. We deliver real results, real fast!

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